HomeAutomobileTata Car Sales Breakup July 2021 - Nexon, Harrier Register Highest Growth

Tata Car Sales Breakup July 2021 – Nexon, Harrier Register Highest Growth


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nexon best selling tata car
nexon best selling tata car

Tata Nexon 5 seater SUV tops sales charts with 138 percent year-on-year growth

Tata Motors was the third largest selling automaker in July 2021 after Maruti Suzuki and Hyundai. Sales stood at 30,184 units, a growth of 101.1 per cent as compared to 15,012 units sold in July 2020. MoM sales also grew by 25.2 per cent as sales stood at 24,111 units in June 2021. Tata Motors currently has a market share of 103%, which is an increase of 2.7. Percentage on yearly basis.

Tata Nexon tops the list

Tata Motors reported the highest sales for its Nexon compact SUV in July 2021. Sales stood at 10,287 units, up 138 per cent from 4,327 units sold in July 2020. A milestone was achieved for the Nexon that sales had crossed the 2 lakh unit mark. in June 2021.

The Tata Nexon was launched on 21 September 2017, making this goal accurate in less than 4 years or 46 months. Tata Motors also recently introduced Dark Edition variants of Tata Nexon, Harrier, Altroz ​​and Nexon EV which command a premium over their regular variants.

Tata Altroz ​​was the second best selling model in the company lineup last month. 92 percent higher sales stood at 6,980 units as compared to 3,636 units sold in July 2020. Next in line was the Tiago with a growth of 27 per cent at 6,794 units, which was over 5,337 units sold in July 2020.

Tata Sales Breakup July 2021
Tata Sales Breakup July 2021

Tata Harrier witnessed the highest growth in July 2021 as sales grew by 171 per cent year-on-year. The sales which were 985 units in July 2020 increased to 2,666 units last month. Tata Motors has recently introduced new variants of Harrier and Safari.

The XTA+ variant on both the SUVs is positioned below the XZA variant and costs Rs 19.14 lakh for the Tata Harrier XTA+ and Rs 20.08 lakh for the Tata Safari XTA+. Tata Motors has upgraded the Harrier and Safari with the XTA+ variant with features like alloy wheels, 7-inch touchscreen, automatic headlamps, panoramic sunroof etc.

Safari + Harrier = Segment Toppers

Last month, Tata Safari sales stood at 1,821 units. Launched in India in January 2021, the Safari also saw its 10,000th unit move out of Tata Motors’ manufacturing plant in Pune in July. Together, Harrier and Safari are the best selling cars in this segment, registering sales of around 4,500 units in July 2021.

At number 6 was the Tata Tigor, of which the company sold 1,636 units last month, which is 125 percent higher than the 727 units sold in July 2020. Tata Tiago, Tigor, Nexon and Harrier are among the discount plans announced by Tata Motors for August 2021. The country is celebrating its 75th Independence Day. This discount goes up to Rs 65,000 on select models.

Tata Motors is also all set to launch a micro SUV named Hornbill today. The launch date has been slated for sometime next month, just ahead of the festive season. Once launched, the Tata Hornbill, positioned under the Nexon, will compete against the Mahindra XUV NXT and the Maruti Suzuki Ignis.

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